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QBE : QBE 4 CTP

“Thank you and the team again for all your amazing work. Everyone LOVES Rego!”

Art

He’s unexpected. He interrupts you. But he’s so very important!

How do personify such a tricksy character?

oh Hey!

Story

This latest campaign launches QBE’s CTP offering and includes TV, digital, social and website integration. It continues using the brand’s long-running animation style and marks the introduction a new character ‘Rego’, who pops up in scenes unexpectedly.

Mighty Nice hold a soft spot for our lovely QBE characters and their ever-growing universe. This animated style helps the brand cut through and engage consumers in a fun and friendly way.

4years strong

Craft
  • Director
    Darren Price
  • Senior Producer
    Tina Braham
  • Head of Studio
    Jeremy Howdin
  • Storyboard
    Bonnie Forsyth
  • Design
    Bonnie Forsyth
    Andrew Onorato
  • Model/Surface
    Tessa Eden
    William Harrison
  • Rig
    Tessa Eden
  • Animation
    Duncan MacLaren
    Michael Shiao Chen
  • Lighting
    Dylan Neill
    Dominic Femia
  • Composite
    Chris Angelius
    Fiona Lu
  • Junior Producer
    Diana Angelius