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Volkswagen Passat : School Scramble

“We all know those crazy mornings – rushing to get out… but what happens when you have been parked in by the neighbours?”

Art

We set this spot in Venice Beach, California. Glorious aqua and golden hues, a canal is nearby, palm trees & sunshine. Each spot had a different colour palette and setting. The art direction and design are superb from Softly, Chris, Kelly and Jason.

Quickly designing 7 different families for a commercial product that everyone is happy with was no easy task. Shane Devries and Peter Yong patiently adjusted and tweaked chins, noses, hair and clothing until we had our cast.

The bell is about to ring

Story

The morning rush is hard at the best of times – but when you’ve been parked in too the VW Park assist will save the day. No problem too big for this super-mum!

No dilly-dallying!

Craft

Ben led a team of cintiq wielding linesmen drawing our characters. Their attention to detail and flair for performance brought the charm.

Vincent and the compositing team brought everything together as they massaged all these elements into a unified look.

  • Director
    Alex Weight
  • Executive Creative Director
    Darren Price
  • Animation Director
    Ben Ommundson
  • Art Director
    Softly Dunstan
  • Head of Production
    Gabrielle Joosten
  • Producer
    Jane Reynolds
  • Head of Studio
    Jeremy Howdin
  • Storyboards
    Pete Yong
  • Character Design
    Shane Devries
  • Environment Design
    Chris Jones
    Jason Pamment
  • Background Design
    Kelly Wallwork
  • 3D Layout
    Charles Ewart
    Lucas Michaels
  • After Effects, Edit & Titles Animation
    Mike Singca
  • Animators
    Aaron McDonald
    Catriona Drummond
    Jeremy Carlen
    Joel Williams
    Richard Chhoa
  • 2D Character Clean Up & Colour
    Bonnie Taylor Forsyth
  • Compositing Lead & Look Development
    Vincent E Sousa
  • Compositing
    Chris Angelius
    Deborah Ho
    Jeremy Carlen
    Kallie Ennever
    Laura Heath
  • Lighting & Rendering
    Boris Fomin
    Choung Vu
    Dominic Lau
    Serge Astahov
  • 2D Texturing & Painting
    Kallie Ennever
    Ling Siu
    Oliver Abbot

The team behind the rush…