ALDI is putting the fun into going back to school through a new campaign via BMF Sydney which features the adventures of AL & DI.
greg sharp
Director
travelling
back in time
ALDI knows back to school shopping can be a bit of a chore – with endless items and multiple stops – especially when you could still be enjoying summer holidays. This year sees AL & DI go back in time, escaping dinosaurs and mummies, as they collect all the goodies for the school year ahead.
The animated characters reveal an incredible Special Buys Back to School sale, with everything from notebooks and shoes to backpacks and for less than $20. Not forgetting a wide variety of tasty lunchbox favourites to keep the little ones active all day and with no artificial colours storewide there are even more reasons to stock up at ALDI.
Using 2D animation and fun illustrations Mighty Nice brought to life the characters AL and DI offering a helping hand to parents while appealing to little kids too.
and the most decent human beings you’ll probably ever meet…
