Yocolele Product Launch

for Dove

Yocolele Product Launch

for  Dove

Yocolele sounds like Ukulele. The simple, cheerful and relaxing sound of a Ukulele is like the feeling you get when you enjoy a bar of Dove Yocolele.

DARREN PRICE

Director

You’ve got yoghurt.
You’ve got chocolate.
Bam! Yocolele!!

Our brief was to capture this feeling in an animated music video featuring the cute characters of yoghurt and chocolate colliding over and over again.

Mighty Nice’s first commercial spot for China helps launch this new product in a fun, eye catching way.

First commerical
for china!

and the most decent human beings you’ll probably ever meet…

DIRECTOR

Darren Price

senior producer

Tina Braham

production coordinator

Diana Angelius

HEAD OF STUDIO

Jeremy Howdin

Designers

Greg Sharp, Bonnie Forsyth

Animators

Greg Sharp, Bonnie Forsyth, Duncan MacLaren, Aaron McDonald, Alysha Chua

Compositor

Claudio Berinato

Agency

BBDO Beijing and New Life Film

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