"This is such a fun and simple animation that had the same effect working on it as when it went to air – it puts a smile on your face. With bright “kawaii” images transitioning from one to another, backed up by a charming music track that is painfully contagious, we wanted to demonstrate how safe, fast and convenient it is to purchase with Paypal. "
Darren Price
Director
beautifully designed
yet minimal
Plasticine! The missing ingredient. We already had cute design, bright colours, rainbows, music and smiles. Creating this ad was like bubbling up a magic spell for happiness.
The plasticine added texture, and lighting. An extra level of quality and warmth. Here are some of our test renders as we developed the look.
A Mighty Crew with Nice Talent
and the most decent human beings you’ll probably ever meet…
Animation Production: Mighty Nice
Director
Darren Price
Head of Production
Tina Braham
Producer
Chloe Marshall
Storyboards
Darcy Woodbridge, Max Wanniaratchy
3D Previs
Ben Seager, Duncan MacLaren
Designs
Ameesha Lee
Motion Graphics
Max Wanniaratchy, Pete Nizic
MOTION GRAPHICS ANIMATION
Jamie Hoy, Christian Morales, Dan Stein, Matt Tilman, Chris Angelius
Casting
TasCasting
Production Company
Hype TV, Nexus Studios